Cindy Shapiro writes that "At the beginning of the year, I began composing weekly emails. Usually, I send them on Fridays. I was deliberate about the tone of each email: upbeat, warm, helpful, and friendly. With that, I decided that I should always have something personal in it — something where they could get to know me better, even if I might never really know them. I also thought about what a student or parent might actually want to read — what would make them click on it and skim through it, rather than deleting or ignoring it? I devised a plan for what I thought would be useful". To read her plan click here.
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